Keyphrases
Advertisers
12%
Advertising Effectiveness
50%
Advertising Intent
12%
Advertising Strategy
12%
Audience Engagement
12%
Audience Profiles
12%
Audiovisual Consumption
25%
Buying
25%
Childrens
25%
Chile
37%
Chilean
100%
Commercial Content
25%
Corporate Leadership
12%
Covert
12%
Depth Interviews
12%
Digitization
12%
Editor-in-Chief
25%
Entertainment
22%
From the Editor
25%
Hispanic
25%
Humor
12%
Koryak
12%
Leadership Behavior
25%
Leadership Style
25%
Leadership Traits
12%
Magazine Advertising
25%
Management Decisions
12%
Media Companies
27%
Media Industries
30%
Media Managers
25%
Media Market
25%
Media Outlet
15%
Mexico
12%
Motivation
30%
Netflix
25%
News Media
25%
Newspaper Advertising
25%
Newsroom
62%
Newsroom Studies
25%
Qualitative Knowledge
12%
Self-perception
25%
Smartphone
25%
Social Networks
43%
Spain
12%
TikTok
25%
Transformational Leader
25%
Transformational Leadership
25%
Twitter
25%
Work Experience
12%
Young Mexicans
25%
Social Sciences
Advertising
25%
Advertising Effectiveness
50%
Advertising Strategy
25%
Andes
6%
Business Model
12%
Chile
87%
Communication Process
6%
Comparative Study
25%
Consumer Behavior
25%
Contemporary Society
6%
Decision Making
50%
Digital Media
12%
Digitization
12%
Discriminant Analysis
25%
Editor-in-chief
25%
Emotions
25%
Factor Analysis
31%
Focus Group
12%
In-Depth Interview
25%
International Competition
12%
Latin
6%
Leadership Style
25%
Massification
25%
Media Industry
31%
Media Management
25%
Mexico
12%
Millennials
25%
Mobile Communication
6%
Mobile Phones
25%
Press Advertising
25%
Psychology
25%
Self-Perception
25%
Social Network
31%
Socialization
25%
Spain
25%
Spanish
25%
Technological Change
12%
Texas
6%
Transformational Leadership
25%
USA
12%
Willingness-to-Pay
25%
Young Generation
6%
