Abstract
The study analyzes the digital transformation of the television industry, driven by digitalization and the emergence of streaming platforms. Its objective is to evaluate how this evolution has affected television production, distribution and consumption, using Albarrán’s model of the five external forces in the media industry. Through a qualitative approach and analysis of industry data, it is concluded that these five forces have profoundly transformed the television industry. Globalization has allowed the expansion of streaming platforms, regulation is still key to managing rights and concessions, and technology has revolutionized the production and distribution of content. In addition, audiences have become more active and personalized, presenting new challenges and opportunities for the industry in an ever-evolving environment.
| Original language | English |
|---|---|
| Title of host publication | Perspectives and Trends in Education and Technology, Volume 2 - Selected Papers from ICITED25 |
| Editors | João Vidal Carvalho, António Abreu, Manuel Silva, Eusébio Ferreira da Costa, José Alfredo Ferreira Costa |
| Publisher | Springer Science and Business Media Deutschland GmbH |
| Pages | 188-196 |
| Number of pages | 9 |
| ISBN (Print) | 9783032090799 |
| DOIs | |
| State | Published - 2025 |
| Externally published | Yes |
| Event | International Conference in Information Technology and Education, ICITED 2025 - Natal, Brazil Duration: 10 Jul 2025 → 12 Jul 2025 |
Publication series
| Name | Lecture Notes in Networks and Systems |
|---|---|
| Volume | 1694 LNNS |
| ISSN (Print) | 2367-3370 |
| ISSN (Electronic) | 2367-3389 |
Conference
| Conference | International Conference in Information Technology and Education, ICITED 2025 |
|---|---|
| Country/Territory | Brazil |
| City | Natal |
| Period | 10/07/25 → 12/07/25 |
Bibliographical note
Publisher Copyright:© The Author(s), under exclusive license to Springer Nature Switzerland AG 2025.
Keywords
- Digital televisión
- industria de los medios
- streaming
- tecnología de la comunicación
- televisión