Looking for the audiences: The effect of using partial counterprogramming and a friendlier style of news presentation

Translated title of the contribution: Looking for the audiences: The effect of using partial counterprogramming and a friendlier style of news presentation

Rodrigo Uribe*, Cristian Buzeta, Daniel Hurtado

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

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Social Sciences

Economics, Econometrics and Finance