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La medición de las audiencias de televisión en la era digital
Translated title of the contribution
:
The television audience measurement in the digital age
Cristian Buzeta, Patricio Moyano
Research output
:
Contribution to journal
›
Article
›
peer-review
8
Scopus citations
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Keyphrases
Chile
100%
Television Audience Measurement
100%
Digital Age
100%
Digital Terrestrial Television
50%
People Meter
50%
Professional Experience
50%
New Reality
50%
Television Audiences
50%
Audience Measurement
50%
Professional Research
50%
Audio Matching
50%
Measurement Process
50%
New Content
50%
Television Broadcast
50%
Time-shifted
50%
Measurement System
50%
TV Consumption
50%
Analog Measurement
50%
Multi-signal
50%
Television Viewing
50%
Dual Challenge
50%
Technological Convergence
50%
Methodological Challenges
50%
Digital Measurement
50%
Viewing Behavior
50%
Social Sciences
Chile
100%
Metrology
50%
TV
50%
Television Viewing
50%
Television Broadcast
50%
Television Consumption
50%
Professional Experience
50%