A virtue ethics would prevent the unilateral visions of moral action embodied in market utilitarianism and regulatory deontology. A consideration of the moral object of human action is central to this, because all the complexity of economic activity appears in it, and all the particular aspects of human life are integrated in that object. A virtue ethics does not leave either the technical aspects of economic decision, or the law out of consideration, but rather integrates them into moral good in such a way that they cooperate toward its achievement. To move from market utilitarianism and regulatory deontologism to virtue ethics calls for a change in the paradigm used for understanding the economy.
|Translated title of the contribution||La acción humana, el mercado y la regulación estatal: el objeto moral como clave de una ética inclusiva de virtudes, leyes y riqueza|
|Title of host publication||Hanbook of Virtue Ethics in Business and Management|
|Place of Publication||Holanda|
|State||Published - 2016|