Fingerprint
Dive into the research topics of 'Engaging readers: A study of magazine advertising effectiveness in the Chilean media market'. Together they form a unique fingerprint.- Sort by
- Weight
- Alphabetically
Engaging readers: A study of magazine advertising effectiveness in the Chilean media market
Cristóbal Benavides, Aldo van Weezel
Research output: Contribution to journal › Article › peer-review
5
Scopus
citations