Dealing with Class Imbalance in Uplift Modeling-Efficient Data Preprocessing via Oversampling and Matching

Keyphrases

• Class Imbalance 100%
• Uplift Modeling 100%
• Data Preprocessing 100%
• Marketing Campaign 66%
• Class Imbalance Problem 66%
• Propensity Score Matching 66%
• Resampling Scheme 66%
• Performance Prediction 33%
• Negative Effects 33%
• Small Fraction 33%
• Resampling 33%
• Spill 33%
• Predictive Approach 33%
• Class Imbalance Issue 33%
• Efficient Resampling 33%
• Distributed Framework 33%
• Tree Algorithm 33%
• Modelling Task 33%
• MapReduce 33%
• Nearest Neighbor Search 33%

Computer Science

• Class Imbalance 100%
• Marketing Campaign 100%
• Class Imbalance Problem 100%
• Matching Score 100%
• Data Preprocessing 100%
• Predictive Performance 50%
• Experimental Result 50%
• Negative Effect 50%
• Map-Reduce 50%
• Small Fraction 50%
• Tree Algorithm 50%
• Neighbour Search 50%
• Information Loss 50%