Social Sciences
advertising effectiveness
100%
newspaper reader
98%
editor
63%
newspaper
48%
entertainment
44%
Chile
43%
editor-in-chief
40%
leadership
38%
social network
29%
twitter
29%
magazine
28%
self-image
28%
appeal
24%
leader
23%
experience
23%
media industry
22%
factor analysis
19%
willingness to pay
19%
consumption behavior
17%
discriminant analysis
17%
market
16%
Mexico
15%
loyalty
15%
decision making
14%
socialization
12%
information content
12%
director
12%
marketing
11%
interpersonal communication
11%
time
11%
innovation
11%
news
10%
emotion
10%
communication
10%
digital media
10%
charisma
9%
international competition
9%
questionnaire
8%
cause
8%
habits
8%
regression analysis
8%
technological change
8%
selling
7%
video
7%
teamwork
7%
employee
7%
customer
6%
integrity
6%
humor
6%
Group
5%
Arts & Humanities
Chile
50%
Archetypes
35%
Reader
32%
Eat
30%
Focus Groups
28%
Ads
26%
Comparative Study
26%
Mexico
25%
Mobile Communication
25%
Discriminant Analysis
22%
Mobile Devices
22%
Mixed Methods
21%
Entertainment
20%
Communication Processes
20%
Personal Values
19%
Interpersonal Communication
18%
Factor Analysis
18%
Social Networks
17%
Digital Media
16%
Instant
16%
Digital Technology
15%
Linear Regression
15%
Habit
12%
Consumer Behaviour
12%
Traits
12%
Regression Analysis
11%
Psychological
11%
Goods
9%
Decision Making
8%
Marketing
8%
Minors
7%
Advertisers
7%
Digitization
7%
Childhood
7%
Predictors
6%
Music
6%
Discourse
5%
In-depth Interviews
5%
Boys
5%
Engineering & Materials Science
Marketing
85%
Entertainment
46%
Audiovisual
34%
Decision making
32%
Smartphones
27%
Industry
25%
Factor analysis
25%
Consumer behavior
20%
Concretes
20%
Discriminant analysis
15%
Personnel
11%
Communication
11%
Digital storage
9%
Regression analysis
7%
Linear regression
7%
Analog to digital conversion
6%
Application programs
6%
Mobile computing
6%
Sales
5%