Associate Professor at School of Communication, Universidad de los Andes. His research areas are focus in media management, leadership, innovation, U&G in media and technology, Digital alfabetization in elderly people. He has experience working in media companies in his first days as a jounalist, editor and then as a consultant in media management areas. Also he has work as a consultant developing new product and services in media industry. Is member of the World Media Economic and Management group, that organize an international congress every two years. He is president of the LAMMA (Latin American Media Management Association) and member of the editorial board of the International Journal on Media Management.